UK Betting & Casino Sister Sites: Full List of Brands Under Group Ownership (2026)

Level: Beginner

Updated: March 7, 2026

Contents

Table of Contents

When it comes to matched betting, who owns a bookmaker or casino can matter just as much as the offer itself.

Many UK betting and casino brands operate under shared ownership groups. These are commonly referred to in matched betting circles as “sister sites”. While brands may appear separate on the surface, they often share the same internal systems, compliance teams, and customer databases.

I’ve created this page to show you which operators are independently owned and which fall under the same ownership groups, across both sports betting and casino brands. It also highlights which operators are well-established and which are less proven (‘untested’), allowing you to approach offers with the appropriate level of caution.

Why Ownership Groups Matter

Understanding ownership relationships will help you make better long-term decisions.

Common practices across ownership groups include:

  • Allowing only one sign-up offer per group, even if multiple brands exist
  • Using shared KYC, compliance, or trading systems
  • Applying account reviews or restrictions across sister brands

Because of this, many experienced matched bettors:

  • Leave a gap between sign-ups within the same group
  • Prioritise the strongest offer first
  • Avoid registering with multiple sister sites in quick succession

The aim isn’t to avoid certain brands — it’s to plan your sign-ups sensibly.

Established vs Untested Operators

Another purpose of this list is to distinguish between established operators and those that are less proven or newer to the UK market.

All brands listed are:

  • Licensed and regulated by the UK Gambling Commission
  • Legally permitted to operate in the UK

However, not all operators behave in the same way in practice.

Established operators typically have:

  • A long track record
  • Well-understood withdrawal and verification processes
  • Consistent handling of promotions

Untested operators are usually:

  • Newer or less widely used
  • Less documented within the matched betting community
  • More variable when it comes to checks, withdrawal speeds, or promo interpretation

‘Untested’ does not mean unsafe or illegitimate. It simply means there is less real-world data available from matched bettors.

Many people choose to:

  • Use established brands first
  • Trial untested brands with smaller stakes
  • Keep clearer records when dealing with newer platforms

Independent Brands

Bookmaker / CasinoEstablishedLicensee
10BetBlue Star Planet Limited
36Vegas36Gaming Limited
Admiral CasinoGreentube Alderney Limited
AK Bets Akbo Limited
Bar-One RacingBar-One Racing Limited
BestOdds Razorbill Links Limited
Bet365Hillside (UK Sports) ENC
Bet600Tyche Tech Limited
BetAnsells Richard Leslie Ansell, Natasha Evette Ansell and Georgia Rose Ansell Campbell
Betboro Webmedia Development N.V.
BETDAQExchange Platform Solutions Limited
BetfredPetfre (Gibraltar) Limited
BetGoodwinGoodwin Racing Limited
Betmaster BM Solutions GB Ltd
BetTOMBet Tom Limited
BetWrightOnyx Gaming Limited
BingoPlusLeisure Electronics Limited
BoyleSportsBoylesports Enterprise
BresBetBresBet Ltd
Buzz CasinoBuzz Bingo Digital Limited
CasumoRecro Limited
CopyBetCopybet UK Limited
DabbleDabble Sports UK Ltd
DAZN BetDZBT Limited
DragonBetDragonBet Ltd
Fafabet Taichi Tech Limited
Fairplay Fairplay Exchange Limited
FanTeamScout Limited
FitzBet SBKI Limited
FitzdaresFitzdares Limited
Gentleman Jim Lovell Brothers Limited
Geoff Banks GB Sports Advisors Limited
HollywoodbetsHollywoodbets International UK Limited
ITV WinRichmond Atlantic Ltd
Jackpot.comLottomatrix Operations Limited
Ken HowellsTargetlocal Limited
London.BetThistle Bet Limited
LottoGoAnnexio (Jersey) Limited
LottolandEU Lotto Limited
LottomartMaple International Ventures Limited
Meta BettingClarkson Bell Ltd
MidniteDribble Media Limited
Mr Green Blue Rock Managed Services Limited
MrQTek Fox Ltd
Net88 Risq Capital Ltd
NetBetNetbet Enterprises Limited
NRG Sharedbet Limited
OctobetOctopus Game Limited
Planet Sport BetPlanet Bet Limited
PricedUpOff Course Bookmakers Limited
QuinnBetQuinnBet (Gibraltar) Limited
Slots TempleDigital Division Ltd
Sporting IndexSporting Index Limited
SportsBrokerSport Brokers (UK) Limited
SpreadexSpreadex Limited
StakemateBet Theory (Malta) Limited
Swifty SportsSwifty Global (UK) Ltd
The PoolsFootball Pools Limited
TigerBet TigerPlay LTD
ToteTDCO Limited
VickersJ R & S LEISURE LTD

 

Brands Under Group Ownership

LicenseeBookmaker / CasinoEstablished
AG Communications LimitedAG666 Casino 
Atlantic Spins 
Bet442 
BetFusion 
betgrouse 
Betiton 
Bzeebet 
Dream Jackpot 
HeySpin 
King Casino 
Luckster 
Magic Red 
Metropolitan Gaming 
Mr Luck 
mr.play 
Myriad Play 
Neptune Play 
PlayFrank 
PlayWins 
Queen Play 
Red Casino 
Spin Rio 
VegasLand 
ZetBet 
Anakatech Interactive Limited7Bet
Betnero 
LuckyMate 
Winomania 
Betable LimitedIvy Casino 
O’Reels 
Rose Casino 
Betway LimitedBetway
Hippodrome Online Casino 
Jackpot City Casino 
Spin Casino 
Broadway Gaming Ireland DF LimitedCosta Bingo 
Robin Hood Bingo 
Vegas Spins 
Broadway Gaming LimitedBingo Diamond 
Butlers Bingo 
Dotty Bingo 
BV Gaming LimitedBetano
BetVictor
Heart Bingo
Parimatch
Puntit
Smooth Spins
talkSPORT BET
Dazzletag Entertainment LimitedBingo Stars
Casushi
Fruit Kings
Peachy Games
PlaySunny 
Zebra Bingo 
Eaton Gate Gaming LimitedGRP Casino
Kwiff
Evoke Plc888sport
William Hill
Flutter Entertainment
plcBetfair
Paddy Power
PokerStars
Sky Bet
tombola arcade
Gamesys Operations LimitedBally Bet
Double Bubble Bingo
Jackpotjoy
Monopoly Casino
Rainbow Riches Casino
Virgin Games
Grace Media (Gibraltar) Limited333 Casino 
Hot Streak 
Jackpot Mobile Casino 
Royale Lounge 
Happytiger ApSHappy Tiger
Spin King 
L & L Europe LimitedAll British Casino 
Casino Casino 
Fun Casino 
Hyper Casino 
Pub Casino 
QuickBet
Yako Casino 
Yeti Casino 
LC International LimitedBwin
Coral
Foxy Bingo
Gala Casino
Gamebookers 
Ladbrokes
No Bonus Casino 
Party Casino
PartyPoker 
Sportingbet 
LeoVegas Gaming PLC21.co.uk
BetMGM
Bet UK
LeoVegas
Pink Casino
Slot Boss
LiveScore GroupLiveScore Bet
Virgin Bet
Platinum Gaming Limited32Red
Unibet
ProgressPlay LimitedDynobet 
JeffBet 
MoneyPlay 
MonsterCasino 
MrRex 
SaviBet 
TangoBet 
Rank Interactive (Gibraltar) LimitedBella Casino
Grosvenor
Kitty Bingo
Lucky Pants Bingo
Lucky VIP
Magical Vegas
Mecca Games
Regal Wins
Rialto Casino
Spin and Win
The Vic
SCGO LimitedArrowbet
Brotherbets
Dafabet 
Highbet 
VBET
Skill On Net LimitedGeckoPlay 
Genting Casino 
ICE36 
Lord Ping 
LuckyMe Slots 
Mega Casino 
Metal Casino 
Play Jango 
PlayOJO
Prime Casino 
Prime Slots 
Queen Vegas 
Simba Games 
Slingo.com 
SlotsMagic 
Spin Genie 
Swift Casino 
Zingo Bingo 
Small Screen Casinos LimitedRed 7 Slots
The Phone Casino
Vegas Moose
Smarkets (Malta) LimitedSBK
Smarkets
Star Racing LimitedMcBookie
Star Sports
SuprPlay LimitedDuelz Casino 
Los Vegas 
NYspins 
VoodooDreams 
Triplebet LimitedeasyBet
Matchbook
VF2011 LimitedFabulous Bingo
Fabulous Vegas
Sun Bingo
Sun Vegas
Videoslots LimitedMega Riches 
Mr Vegas 
Videoslots 
White Hat Gaming Limited21 Casino 
247Bet 
BetTarget 
Casilando 
Dream Vegas 
Griffon Casino 
Hopa 
Jackpot Village 
Karamba 
PlayGrand 
Playzee 
Slot Planet 
Spinland 
SpinYoo 
The Grand Ivy Casino 

 

Important Notes

  • Ownership structures do change over time due to acquisitions or rebranding.
  • Policies vary by group and can change without notice.
  • Being part of the same ownership group does not automatically mean accounts will be linked.

This list is designed as a planning and awareness tool, not a rulebook.

Final Thoughts

Matched betting is most profitable when approached methodically and over the long term.

By understanding:

  • Which brands are independently owned;
  • Which belong to the same ownership groups; and
  • Which operators are established versus untested;

you reduce unnecessary risk and protect future opportunities.

Take your time, space your sign-ups where appropriate, and approach newer operators with sensible caution.

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